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Macy's Believe 10th Anniversary and Stella's 10th Birthday Celebration

New Header Photo Macy's 2017
On November 8, 2017, Macy's at the Ross Park Mall launched its 10th Annual Believe campaign and helped kick-off Stella! the Star's 10th Birthday celebration.
  • Stella and wish kid Lauren are greeted by Macy's employees for a grand arrival at Ross Park Mall. Photo credit: Ed Rieker/AP Images

  • Stella's most heartfelt wish this holiday season. Photo credit: Ed Rieker/AP Images

  • The Duquesne Duke wished for a trip to the Final Four. Photo credit: Ed Rieker/AP Images

  • The Pirate Parrot wished for a World Series Win. Photo credit: Ed Rieker/AP Images

  • Roc the Panther makes his way through the crowd. Photo credit: Ed Rieker/AP Images

  • Froggy from Froggy Radio Pittsburgh wished for a leap year. Photo credit: Ed Rieker/AP Images

  • Iceburgh the Penguin wrote Santa asking for another win. Photo credit: Ed Rieker/AP Images

  • The Pittsburgh Zoo Polar Bear wished for snow. Photo credit: Ed Rieker/AP Images

  • The Pittsburgh Riverhound asked Santa for a goal. Photo credit: Ed Rieker/AP Images

  • Frankie the Fish from the Allegheny County Sanitary Authority wanted to turn the tides. Photo credit: Ed Rieker/AP Images

  • The Chik-fil-A Cow asked Santa for waffle fries for all. Photo credit: Ed Rieker/AP Images

  • McGruff the Crime Dog wished for more clues for his next investigation. Photo credit: Ed Rieker/AP Images

  • Make-A-Wish President and CEO Judith Stone gives Stella a big birthday hug. Photo credit: Ed Rieker/AP Images

  • Wish kid Lauren helps Stella blow out the candles. Photo credit: Ed Rieker/AP Images

  • Wish kid Lauren drops off a stack of letters at the big red mailbox. Photo credit: Ed Rieker/AP Images

  • All of the mascots, wish kid Lauren, Make-A-Wish President and CEO Judith Stone and Macy's employees at the event in Ross Park Mall. Photo credit: Ed Rieker/AP Images

Along with Stella was wish kid Lauren, who had her wish granted six years ago to visit the Florida theme parks. Several local mascots also attended to offer their best birthday wishes to Stella. 

In honor of the Believe campaign's 10th Anniversary and our Make-A-Wish® mascot's 10th Birthday, it was only fitting that everyone wrote a letter to Santa. Each mascot lined up and dropped off their most heartfelt holiday wish to the big red mailbox, in hopes of granting more wishes to kids just like Lauren. For each letter received, Macy's will donate $1 to Make-A-Wish to help grant more life-changing wishes to children battling critical illnesses. 

Want to help spread the cheer?

Drop off a letter to Santa at your local Macy's or write one online at macys.com/believe through Dec. 24.


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